Web design statistics for business owners can be a valuable tool for making informed decisions about your website. Knowing where your website ranks, how many visitors it receives, and how much money it generates is important for any business owner.
But how do you know if these statistics are accurate? And how do you use them to make better decisions about your website?
Let’s go a little deeper and bifurcate the stats into different sections.
Web Design Statistics for Business Owners
General Web Design Statistics
We’ve compiled some of the most popular web design statistics for business owners into one place so you can learn more about what’s happening on the web and in your industry.
- 60% of people will leave your website if it takes more than 3 seconds to load.
- 90% of consumers use the internet to research products before making a purchase decision.
- 40% of consumers will not return to a website that has experienced problems in the past week, even if they had previously been regular users.
- 67% of online shoppers who have trouble with a purchase on a mobile device will abandon their order instead of returning to complete it on another platform.
Site UX Design Statistics
Here are a few key statistics to keep in mind if you want to improve UX design on your site.
- 88% of users say they will not return to a page that takes longer than 4 seconds to load. [Source: Google].
- Users expect web pages to load in 2 seconds or less. [Source: Kissmetrics].
- The average user has an attention span of 8 seconds when browsing the web. [Source: Hubspot].
- 50% of users will leave a website that takes more than 3 seconds to load, according to Google’s internal research. [Source: Search Engine Journal]. Delving deeper into why visitors leave your website can provide valuable insights for optimizing load times and enhancing overall user experience.
E-commerce web design statistics
E-commerce websites are a great way to generate revenue for your business. However, not all e-commerce websites are created equal. You need to make sure that your website has the right features and functionality to attract and convert your target audience. This can be achieved by using ecommerce web design statistics. Here are some of the most important statistics that you need to know:
- 77% of consumers want to buy from brands they trust (Forbes).
- 25% of consumers abandon their shopping cart (MarketingSherpa).
- 72% of customers who abandoned their shopping cart picked up where they left off if contacted by email (Shopify).
- 75% of customers surveyed said that they have returned an item due to poor customer service (Salesforce).
Tips on how to improve web experience for users
The web is a complex and dynamic environment. It’s no surprise that some things don’t go as planned. There are a number of reasons why users might leave your website or app, so it’s important to know where you can make improvements. Here are some tips on how to improve web experience for users:
- Make sure your website has fast load times. According to Edinburgh’s Web Integrations, the average bounce rate for a site with slow load times is 77%, while the average bounce rate for a site with fast load times is 49%.
- Use responsive design so that your site looks good across all devices and screen sizes. The average conversion rate for mobile-friendly websites is 52%, while the average conversion rate for non-mobile friendly websites is only 2%.
- Keep your website simple, easy to navigate, and visually appealing. The average time spent on a website before leaving is just under three seconds, so make sure it takes less than this amount of time for visitors to find what they need and convert them into customers.
- Make it easy for visitors to find what they’re looking for. Put links where people will expect them (like at the top of the page). Use search engines that allow people to search by keyword instead of just using an index of links. Make sure that all of your pages exist and don’t point to 404 pages or other dead ends.
- Give people clear instructions about how to use your site and what they should expect from it. Tell them what they should do if something goes wrong (for example, if they don’t get an expected response from a form or contact form). Keep in mind that some visitors may not be familiar with how websites work in general, so try making things as simple as possible while still providing enough information so that they can get what they need from your site easily.
How will web design and development professionals help business owners for better customer experience?
A website is the most important tool to drive your business growth in today’s world. A well-designed and developed website will help you to attract more customers, increase your sales, build trust with your customers and give you the right kind of exposure that you need. To achieve this, it’s essential to know how to choose a web design company that aligns with your business goals and vision.
Here are some of the ways how web design and development professionals can help you:
- 1) They can create an attractive website that will reflect your brand identity as well as give an appealing look to visitors.
- 2) They can build websites that work on all devices like smartphones, tablets, laptops etc., so that visitors can easily access them on different devices without any hassles.
- 3) They can provide solutions for mobile friendly websites which will help mobile users conveniently access information from their mobile devices without any issues.
What should you look for in a web design company?
There are many web design companies out there, but not all of them can make you a website that will help your business grow. Here are some things to look for in a web designing company in Melbourne:
Experience
A good web design company should have experience working with other businesses in the same industry as you. They should also be familiar with how websites work, how they’re built and what makes them successful. If they do not have any experience in your industry, they won’t know what will work for your business or how to design something that will help your business succeed.
Knowledge
A great web design company will know how to use the latest technology and techniques to create an amazing website for you. They should be able to answer all of your questions about what they can do and how they will do it.
Quality
You want a quality website from a quality web design company because this is the first impression people have of your business when they visit your site. If the website isn’t up-to-date or doesn’t look professional, then people won’t trust it and won’t want to do business with you. A good company will make sure that every aspect of your site has been thought out carefully so that visitors get the best possible impression of who you are.
Check their portfolio
Before hiring any company, be sure to review their past work. This is where you’ll see if they’re able to create what you need and if it matches your vision. Look at photos, videos and descriptions of previous projects to see if they’re right for you. Also check out how quickly past clients responded to their service, as well as how satisfied those clients were with their work.
Ask about their processes
If something goes wrong with your project, will this company be responsive enough to fix it in a timely manner? Do they offer an insurance policy or warranty on their work? How much experience does this company have in the industry? These are all important questions that can help determine whether or not this is the right match for your business needs.
Conclusion
The web design industry will continue to grow in the coming years, and there are many different aspects of the trade that business owners should be aware of. The considerations we have outlined above will help you make more informed decisions when it comes to developing your brand’s presence on the web—which is no easy task. But if you dig in, keep up with trends and take advantage of expert advice, you can build a website that truly reflects your brand, attracts customers and keeps them coming back for more.
For more details, contact professionals for web design services in Melbourne.
Image source: Freepik
