The digital space is filled with many businesses doing the same things as yours, thus, competing with you for the attention of the same audience.
How do you intend to stand out and get the right people to find you easily?
The answer is simple: optimize your SEO strategy.
While there are different ways to maximize your SEO strategy, transcribing your MP3 to text is one of the most effective ways to supercharge your SEO to get ahead of your competitors, increase your visibility and ultimately gain more customers.
This article will discuss the top benefits of transcribing your MP3 to text, how transcribing your MP3 to text can boost your SEO strategy, and the best practices to adopt when transcribing your MP3 to text.
Why should you transcribe your MP3 to text?
Why should you transcribe your MP3 to text? Does it benefit your brand in any way? Find out below:
1. It becomes easily accessible to everyone
Audio content is indeed convenient to consume as you can listen to them on the go or while you are performing other tasks.
They are a great way to multi-task, agreed. But how about those times your audience can’t listen to any audio? Perhaps, they are not in a good place too?
For times like these, a transcribed audio to text comes in handy to easily consume the audio without playing the sound.
That aside, let’s consider your audience preference. Not everyone likes to listen to audio. According to research, 83% of video views were watched sound off.
Why? While many participants said they were in a quiet place or weren’t with their headphones, others’ choice was just a matter of preference.
Keep in mind that there are also over 35 million people with hearing disabilities in the United States. This means if you restrict your content to MP3 alone, you will be cutting off a massive percentage of people from your audience list.
However, transcribing your audio to text will accommodate everyone; this includes those who prefer to read to listening and the hearing impaired. This way, your content cuts across many people, increasing your reach and your chance of making more sales.
2. It helps to repurpose your content
Transcribing your audio to text allows you to repurpose your content in many ways to reach more people.
For example, you can transcribe your MP3 to Docx for blog posts, revamp them as email campaigns, use them as infographics, and many more.
Repurposing your content helps you expand your content to reach and meet your audience preferences in unique ways they like to consume your content.
This means the people who didn’t get to listen to your podcast can find the same content as an infographic on your social media platforms or as a blog post on your blog.
3. Increases your engagement rate
Transcribing your audio to text is an effective way to make your content more engaging to your audience. Adding text to your audio can increase your audience participation and make your content more memorable.
People are more likely to understand your content better and keep certain words and phrases to memory.
How can transcribing your audio to text improve Your SEO strategy?
Transcribing your MP3 to text can boost your SEO strategy in several ways. Check them out below:
1. Increased search rankings
The search engine is where 80% of your customers go when they want to find your business.
This is why you need to enhance your search engine optimization so your audience can find you before finding your competitors when they use the search engine.
Transcribing your MP3 to text means more content to crawl on the search engine.
This is because transcribing audio to text increases the content you have on the web as you are re-creating the content you already have.
2. Improve your old content reach
Backlinks serve as helpful resources to provide more information for your readers.
With backlinks, you can get your audience to read valuable content you’ve written before around specific topics. However, backlinks are only achievable in text format.
By converting your MP3 to text, you can provide more value to your customers by referring them to learn more about the topic they are reading on a related blog post you’ve written before.
Apart from projecting your business as a wealth of knowledge to your audience, you also get to improve the content reach of old content by getting more people to view them.
3. Increased shares
An excellent way to boost your SEO game is to get more people to consume your content through shares. Thankfully, transcribing your MP3 to text helps you achieve this.
When content is in text form, it’s easier to share them across other platforms.
Why? Because unlike listening to audio, reading actively engages your audience and gets them to fully act on what you tell them to do before and after consuming your content.
4. Improve your customer experience
Transcribing your MP3 to text improves your user satisfaction as they have options to choose from. Your users’ ability to choose their preferred mode of communication makes their experience on your website more enjoyable.
With this, your customers can spend more time on your website, exploring and consuming your content in the way they enjoy most.
This sends a positive signal to the Google algorithm that your page is worth promoting and should be placed before more people. In return, Google increases your rankings to enable your customers to find you quickly.
5. Ranks your YouTube content
As a YouTuber, transcribing your MP3 to text goes a long way in improving your search results and ranking your content on YouTube.
Transcribing your MP3 to text provides captions for your YouTube videos which increases your engagement rate and makes your content rank higher.
Because your audience can read the captions and understand your content better, you can be guaranteed to get desired results as they are more likely to do what you want them to do when they view your content.
More so, because your audience can conveniently benefit from your valuable content, they will be more motivated to share your content with other people.
Best practices when transcribing your audio to text
When transcribing your audio to text, it’s essential to ensure you set your text up for full Search Engine Optimization (SEO). How do you go about this? Find out below:
1. Optimize with keywords
When transcribing your MP3 to text, always ensure you include the keywords your audience is looking for in the text.
Let’s say your post title is “how to create great blogs,” you should include keywords relating to this topic in your text to enable your post to pop up quickly when your audience searches the related keywords.
You can do this by inputting the title of your post on Google and see what comes up in the Google search results.
These results will give you insights into what your audience is searching for on the related topic and enable you to infuse this keyword in your content for optimization.
However, ensure the keywords you use naturally flow into your content so they can be meaningful.
2. Transcribe relevant content
The success of your MP3 transcription to text is highly dependent on how relevant your content is to your audience.
Only relevant, valuable content makes it to top Google search results. So, how do you determine what content is relevant and what content is not?
The way to know this is to conduct research. What questions are your audience searching for presently, and what available MP3 files best answer their questions?
Conduct competition analysis and find out which posts are doing good on your competitors’ page and consider if any of your MP3 content has related topics or can be related topics when tweaked.
This will ensure you only create the content your audience needs to improve your SEO strategy.
Transcribe your MP3 to text with HappyScribe MP3 to text converter
When converting your MP3 to text, it’s essential to use a functional transcription tool like HappyScribe MP3 to text converter to get the best results.
HappyScribe MP3 to text converter helps you transcribe your MP3 files to text in over 120 languages, accents, and dialects to suit a wide range of audiences.
This feature enables you to get your brand’s message to more people across the globe and speak directly to them in the language they resonate with.
HappyScribe MP3 to text converter is easy to use and provides a fast and seamless experience for users.
You can convert your MP3 to files in minutes, and you can upload your file from anywhere; from your phone, laptop, Google Docs, and more.
HappyScribe MP3 to text converter makes transcribing your audio file to text flexible, easy, and practical to achieve optimal results with your SEO strategy.
Conclusion
Transcribing your MP3 file to text is an effective way to boost your SEO strategy, especially when you use the right transcription tool.
In this article, we discussed the different ways transcribing your MP3 file to text could provide excellent outcomes on your SEO strategy and the best transcription tool to use to make this happen.
